2016 JBF Food Conference Agenda
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The Making of a Food Movement
October 17 & 18, 2016
Convene Conference Center
730 3rd Avenue
Business Casual Attire
Day 1: Monday, October 17
MORNING
Setting the Table: Understanding Trends and Movements
9:15 AM: OPENING
Making it Work: Stitching Together a Food Movement, One Trend at a Time
Tim Gunn, Educator, Author, Fashion Therapist, Project Runway Mentor
Mitchell Davis, Executive Vice President, The James Beard Foundation
10:10 AM: KEYNOTE
Fashion, an Industry Run on Trends
Tim Gunn, Educator, Author, Fashion Therapist, Project Runway Mentor
10:30 AM: UNDERSTANDING
Trends and Behavior: The Anthropology of Buying
Paco Underhill, CEO and Founder, Envirosell; Author of Why We Buy, Call of the Mall, and What Women Want
10:50 AM: REMARKS
Susan Ungaro, President, The James Beard Foundation
11:00 AM: BREAK
11:30 AM: WELCOME BACK
Karen Karp, President, Karen Karp & Partners
Hugh Acheson, JBF Award–Winning Chef
11:35 AM: NARRATIVE INTERLUDE
Voices from the Frontline of the Food Movement
Anna Lappé, Author; Founder, Real Food Media; 2016 JBF Leadership Award Honoree
11:45 AM: REFLECTION
Why Celebrity Chefs?
James Truman, Restaurateur/Co-Owner, Nix; Former Editorial Director, Condé Nast
12:00 PM: DEBATES: A PROVOCATION
Jamer Hunt, Transdisciplinary Design, The New School
12:10 PM: DEBATE
Motion: Kale and quinoa, molecular and New Nordic, in food, novelty is what matters, not tradition.
Madhur Jaffrey, Actress, JBF Award–Winning Cookbook Author, Journalist
Bill Buford, Journalist, Author of Heat
David Sax, Journalist, Author of The Tastemakers (Moderator)
12:50 PM: IMPACT ON THE MENU
Kris Moon, Vice President, The James Beard Foundation
Tyson Fick, Communications Director, Alaska Seafood Marketing Institute
1:00 PM: LUNCH
AFTERNOON
Motivation to Move
Where Trends Meet Transformation
Simran Sethi, Journalist, Author of Bread, Wine, Chocolate
Karen Karp, President, Karen Karp & Partners (Moderator)
Day 2: Tuesday, October 18
MORNING
Cohering a Food Movement: Case Studies
Administrator Gina McCarthy, U.S. Environmental Protection Agency