Earlier this summer, we announced our upcoming Taste America Local Dish promotion, a national fundraiser for our educational programming and initiatives. Getting involved is easy: just visit a participating restaurant and order its official Local Dish. A dollar from every dish sold will be donated to JBF's Taste America Education Drive.
But it doesn't stop there. We decided that Local Dish needed a little competitive spirit, so today we're unveiling the Taste America Local Dish Challenge. How it works: when you order a Local Dish at a participating restaurant, snap it on your phone and upload it to Instagram, tagging your image with #JBFTasteAmerica and a hashtag for your city. At the end of the two-month-long promotion, the city with the most Instagram uploads will receive $10,000 or 10 percent of funds raised nationally, whichever amount is higher, in the form of a donation to a local food charity. The competition begins on September 1, so check back often to see which restaurants near you are participating. Restaurants can join the Local Dish program by signing up here.
So go ahead: enjoy your Local Dish!
